c222 MANAGEMENT INFORMATION SYSTEMS: MANAGING THE DIGITAL FIRM (GLOBAL EDITION) 9781292403281
ข้อมูลสินค้า
ราคา
1,700.00 1,615.00 บาท
แบรนด์
Pearson(เพียร์ซัน)
ร้านค้า
MANAGEMENT INFORMATION SYSTEMS: MANAGING THE DIGITAL FIRM (GLOBAL EDITION)
ผู้แต่ง : LAUDON,
The authoritative, case-based study of IS in business today
Management Information Systems: Managing the Digital Firm provides the most comprehensive overviewof information systems used by business firms today, while drawing connectionsbetween MIS and business performance. The Laudons are known for theiroutstanding real-world case studies, which describe how well-known companiesuse IT to solve problems and achieve business objectives. Students developsought-after skills, such as leading IS-related management discussions andusing IT to meet bottom-line results. Each chapter of the 17th edition featuresall-new Interactive Sessions, new Video Cases, and a new Career Opportunitiessection building practical job-seeking skills.
ISBN : 9781292403281
ปีพิมพ์ : 17 / 2022
จำนวนหน้า : 650 หน้า
หมวดหนังสือ : การบริหารธุรกิจ
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